MakeupThis instagramable highlight effect will give you life.
How-toThe influencers will all be asked to create a custom beauty box, full of CoverGirl products that go well together and that they have used throughout the season. They will then create their ultimate look from the products they’ve included.
How-toA smoky eye is by far the #1 most searched for tutorial and most watched video to date. If anyone knows how to give a tutorial on a smoky eye it’s Amanda Steele. Amanda will then talk to the influencers about the various CoverGirl products that can create the very best smoky eye imaginable!
How-toCreators must have their finger on the pulse of trends! As such, they must find a way to keep their followers engaged and excited about them, long-term. One thing is for certain, it is not accomplished by playing it safe! The influencers will be asked to take the trend “80’s pop” and show they would create a week-long approach, leveraging the trend in their content calendar over a series of social posts.
How-toIn this episode, our experts will explain the amazing opportunities that come along with sponsored social media posts. No matter who the sponsor is, it’s important to make the client happy and do the products justice. This challenge will give the influencers an opportunity to practice those skills through using many products.
How-toHaving the inside scoop on the tips and tricks of the beauty industry is essential. Knowing the coveted secrets of how to look your best and have that look documented in the most complimentary way possible is invaluable.
How-toBeing a “Brand Boss” means knowing who you are, creating a business based on your point of view, and identifying what sets you apart from everyone else. It also means knowing how to get your message out in the world in the most impactful way possible, while being your most authentic self. No one knows this more than Rebecca Minkoff.
MakeupMario Dedivanovic, Kim Kardashian's makeup artist for the last 10 years, breaks down some of her most iconic makeup looks. Find out how to recreate Kim's looks for the Met Gala, her KKW Beauty campaign, Cannes Film Festival, Paris Fashion Week, and much more.
MakeupTake a look back at the last century of eyes, from the drooping eyebrows and kohl'd eyes of the 1920s and the winged cat eyes of the 1950s, to the disco queen eye looks of the 1970s and the bright colorful shadows of the 1980s.
MakeupThe Star Lit palette features six Milky Way inspired shades.
MakeupNeed the perfect lipstick for Valentine's Day? We've got you covered.
MakeupLupus advocate Jokiva Bellard opens up about how she overcame the struggles of living with Lupus and discovered how to feel beauty in the face of life-threatening illness and depression.
MakeupDrag queens compete to see who can remove their makeup the fastest using The Original Makeup Eraser Makeup Remover.